A visual ode to sisterhood, softness, and smoke. Shot in a cozy, colorful space, hey, wyd rn? follows two carefree Black women enjoying each other’s company — sharing laughs, stories, and maryjane. Released on International Women’s Day, the series celebrates everyday rituals and challenges the stigma around women and cannabis.
Credits
Creative Direction: @digitallysober
Photographer: @digitallysober
Models: @selfcarecoka & @niftyllew
Makeup Artist: @glam.modesty